Channel Sales Manager

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Date: Jun 18, 2026

Location: Carrollton, GA, US, 30119

Company: Southwire Company LLC

A leader in technology and innovation, Southwire Company, LLC is one of North America’s largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools and jobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner. We are proud to offer competitive compensation, employee benefits, tuition reimbursement and unlimited growth opportunities. Our more than seven decades of progressive growth can be attributed to our determination to developing innovative systems and solutions, exercising environmental stewardship and enhancing the well-being of the communities in which we work and live. How will you power what’s possible?  

Location: Remote

Job Summary

Manages key channel partner relationships and sales programs by applying industry knowledge and account management expertise within the defined territory Works independently as a primary point of contact between the company and the distributors and helps to develop channel strategies, optimize partner performance, and drive revenue growth through sales for distributor channel. ??

Key Responsibilities

  • Conducts regular assessment of the performance of channel partners and distribution networks, directing resources and activities to meet revenue, market share, and growth objectives.
  • Manages and strengthens relationships with assigned distributors and customers within a defined territory, fostering strong partnerships to drive mutual growth.
  • Assits in developing more complex regional or channel sales strategies that align with corporate goals, taking into account competitive dynamics, regional variations, and partner capabilities.
  • Implements and monitors processes to enhance deal registration, incentive program utilization, and sales enablement tools across the partner ecosystem.
  • Analyzes key distribution metrics to identify areas for improvement in sales performance and inventory management, providing actionable insights for optimization. Delivers reviews and performance reports to internal stakeholders and external partners, driving transparency and continuous improvement.
  • Confers with with internal teams to ensure distributor feedback informs product development, marketing strategies, and operational improvements.
  • Stays up to date to interprets sales trends, partner insights, and channel analytics to recommend strategic adjustments and influence go-to-market approaches.
  • Tracks and reports on distributor performance using key performance indicators (KPIs) to ensure goals are met and identify areas for further support or improvement.
  • Helps establish and implement standard operating procedures and communication protocols to improve internal alignment and partner satisfaction.
  • Performs other duties as assigned
  • Complies with all policies and standards
  • Manages staff performance and development, coaching team members to achieve their full potential in contributing to the department's goals.

    • Required Education & Experience

    Minimum Education Level: Bachelor's Degree

    Years of Experience: 5-7 Years

    Preferred Education & Experience

    Minimum Education Level: Master’s degree

    Years of Experience: 8-11 Years

    Spans of Control

    Does this role Manage Southwire Team Members: No

    Travel

    Travel: None

    Physical Requirements

    Driving: 25%

    Moving: 25%

    Standing: 25%

    Sitting: 25%

    Working Conditions

    Other Field and office work

    Equipment

    Computer/Keyboard

    Competencies

    Nimble Learning
    Customer Focus
    Plans and Aligns
    Collaborates
    Balances Stakeholders
    Action Oriented

    Skills

    Salesforce
    Relationship Building
    Sales Prospecting
    Negotiation
    Enthusiasm
    Customer Relationship Management
    Positivity
    Sales Presentations
    Selling Techniques
    Rapport Building

    Benefits We Offer:

    • 401k with Matching
    • Family and Individual Insurance Packages (Health, Life, Dental, and Vision) 
    • Paid Time Off & Paid Holidays 
    • Long & Short-Term Disability 
    • Supplemental Insurance Plans
    • Employee Assistance Program 
    • Employee Referral Program 
    • Tuition Reimbursement Programs 
    • Advancement & Professional Growth opportunities  
    • Parental Leave 
    • & More 

    Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.


    Nearest Major Market: Atlanta