Director, Regional Sales VP

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Date: Jun 25, 2026

Location: Carrollton, GA, US, 30117

Company: Southwire Company LLC

A leader in technology and innovation, Southwire Company, LLC is one of North America’s largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools and jobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner. We are proud to offer competitive compensation, employee benefits, tuition reimbursement and unlimited growth opportunities. Our more than seven decades of progressive growth can be attributed to our determination to developing innovative systems and solutions, exercising environmental stewardship and enhancing the well-being of the communities in which we work and live. How will you power what’s possible?  

Location: Remote

Job Summary

Atlantic Electrical Distributor Region

 

The Regional Sales VP is responsible for the overall sales, profitability, and market growth of Southwire’s electrical distribution business within an assigned region. This role develops and executes regional strategies across the complete Southwire product portfolio, leads sales agencies and field sales personnel, and builds strong relationships with distributors, contractors, and key market influencers. The position is accountable for achieving regional sales volume, gross margin, and profit objectives while driving strategic growth, customer engagement, and market share expansion.

Key Responsibilities

  • Adjusts regional sales strategies to align with organizational objectives and respond to market dynamics.
  • Develops tactical and operational plans to drive regional growth, meet revenue targets, and optimize resource allocation.
  • Manages regional sales teams, ensuring high performance and alignment with key business goals.
  • Ensures compliance with company policies, industry regulations, and customer requirements in all regional sales activities.
  • Benchmarks regional sales performance against industry standards and identifies opportunities for improvement.
  • Collaborates with cross-functional teams, including marketing, product development, and operations, to align strategies and achieve regional objectives.
  • Defines and communicates key performance indicators (KPIs) for regional teams, ensuring consistent tracking and achievement of sales targets.
  • Hires and develops talent, fostering a culture of accountability, innovation, and continuous improvement within the regional sales organization.
  • Contributes to organizational strategy by providing insights on regional market trends, customer needs, and competitive dynamics.
  • Performs other duties as assigned
  • Complies with all policies and standards
  • Manages staff performance and development, coaching team members to achieve their full potential in contributing to the department's goals.

    • Required Education & Experience

    Minimum Education Level: Bachelor's Degree

    Years of Experience: 8-11 Years

    Preferred Education & Experience

    Minimum Education Level: Master’s degree

    Years of Experience: 12-14 Years

    Spans of Control

    Does this role Manage Southwire Team Members: Yes

    Number of Direct Reports: 2-5

    Travel

    Travel: up to 60%

    Working Conditions

    Office

    Equipment

    Computer/Keyboard

    Competencies

    Business Insights
    Communicates Effectively
    Drives Results
    Manages Ambiguity
    Manages Complexity
    Values Differences

    Skills

    Public Relations
    Revenue Management
    Negotiation
    Analytical Skills
    Forecasting
    Influencing Skills
    Lead Generation
    Accountability
    Customer Relationship Management
    Market Research

    Benefits We Offer:

    • 401k with Matching
    • Family and Individual Insurance Packages (Health, Life, Dental, and Vision) 
    • Paid Time Off & Paid Holidays 
    • Long & Short-Term Disability 
    • Supplemental Insurance Plans
    • Employee Assistance Program 
    • Employee Referral Program 
    • Tuition Reimbursement Programs 
    • Advancement & Professional Growth opportunities  
    • Parental Leave 
    • & More 

    Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.


    Nearest Major Market: Atlanta